What Are The Best Business Books To Read To Unlock Success For Your Business
If you’re looking to level up your business skills, sharpen your mindset, or simply find inspiration, the right book can be a game-changer. The business world is full of books offering wisdom, but there are some books stand that out as must-reads. In this blog, we’ll dive into five transformational business books that belong on your shelf: Never Lose a Customer Again by Joey Coleman, The Go-Giver by Bob Burg and John David Mann, and Eat That Frog! by Brian Tracy, Atomic Habits by James Clear and Start with Why by Simon Sinek .
Each book will offer you insight and skills to help you thrive in your professional and personal life. Below I have broken down an outline of each book to help you choose which one to read first.
1. Never Lose a Customer Again by Joey Coleman
The first 100 days of a customer’s journey can make or break your relationship. This is the main message from Joey Coleman’s book, Never Lose a Customer Again.
Coleman emphasizes that customer retention is just as critical as customer acquisition, if not more. The book outlines an eight-phase framework to ensure that you provide an unforgettable customer experience, from the moment they discover your brand to long after their first purchase.
Key Takeaways:
The 100-Day Rule: Focus on delivering remarkable experiences during the critical first 100 days to turn new customers into loyal advocates.
Emotional Connection: Create wow moments and consistently exceed expectations to build loyalty and trust.
Practical Implementation: The book provides actionable strategies for building better onboarding processes, follow-ups, and customer engagement systems.
This book is perfect for entrepreneurs, or anyone who interacts with customers. After all, keeping a customer is far more cost-effective than acquiring a new one.
2. The Go-Giver by Bob Burg and John David Mann
What if the key to success isn’t taking but giving? The Go-Giver challenges the traditional notions of business on their head by exploring the power of generosity in order to achieve success. The story is told through a heartwarming parable, about Joe, a go-getter who learns five "Laws of Stratospheric Success" that redefine how we approach work and relationships.
Key Takeaways:
The Law of Value: Your true worth is determined by how much more you give in value than you take in payment.
The Law of Influence: Your influence grows as you place other people’s interests first.
A Mindset Shift: The book challenges readers to focus on serving others as a way to build meaningful relationships and long-term success.
With its emphasis on authentic connections and generosity, The Go-Giver is a must-read for professionals who want to lead with purpose and make a positive impact in their industry.
3. Eat That Frog! by Brian Tracy
Who procrastinates? Did you know that procrastination is the silent killer of productivity. Brian Tracy’s Eat That Frog! Looks at how we can overcome this universal challenge with 21 practical strategies to overcome procrastination and get more done in less time. Inspired by the Mark Twain quote,
"Eat a live frog first thing in the morning, and nothing worse will happen to you the rest of the day,"
Tracy encourages readers to tackle their biggest, most challenging tasks first.
Key Takeaways:
Prioritise Ruthlessly: Identify your "frog" each day and focus on it before anything else.
Plan Ahead: Use Tracy’s methods for time-blocking, goal setting, and eliminating distractions to work smarter.
Develop Discipline: Success isn’t about doing more; it’s about doing the right things consistently.
So whether you’re managing a team, running a business, or juggling tons of personal goals, Eat That Frog! Will give you practical insights to help you achieve your goals without you feeling overwhelmed.
4. Atomic Habits by James Clear
Set goals, change your life by making creating healthy and consistent habits is a message shared across social media and through experts offering advice. They may be right that by building better habits we are setting up the cornerstone for long-term success. James Clear’s Atomic Habits offers a great guide to making small changes that lead to big results. By focusing on the science of habit formation, Clear explains how by making even tiny changes we can build significant transformations.
Key Takeaways:
The Power of Tiny Changes: Practicing small habits consistently, can lead us to remarkable outcomes over time.
Habit Stacking: Create new habits by attaching them to existing ones for integration into your routine.
Identity-Based Habits: Focus on who you want to become, not just what you want to achieve, to build lasting change.
This book is essential for anyone looking to break bad habits, form positive ones, and achieve their goals more effectively.
5. Start with Why by Simon Sinek
In Start with Why, Simon Sinek explores the importance of identifying and communicating your "why" to inspire others and lead with purpose. Sinek’s Golden Circle framework—why, how, and what—helps leaders understand how successful organisations and individuals inspire action and loyalty.
Key Takeaways:
Find Your Why: Understanding your purpose creates clarity, focus, and inspiration for yourself and your team.
The Golden Circle: Start with why (purpose), then focus on how (process), and finally what (product or service).
Inspire Action: People follow leaders and organizations that communicate their purpose authentically.
Whether you’re a leader, entrepreneur, or team member, this book will help you align your actions with your purpose to achieve meaningful success.
Why did I choose these books?
Each of these books has helped me to see my business differently, and that has enabled me to create a successful business. Each book served a different purpose:
Never Lose a Customer Again showed me how to retain and delight my customers.
The Go-Giver made me alter my focus toward giving and this lead to building authentic relationships.
Eat That Frog! Encouraged me to conquer procrastination and focus on the things that matters the most.
Atomic Habits provided a blueprint for creating habits that I could sustain which helped me grow both personally and professionally
Start with Why helped me find my purpose and how to develop my vision with clarity and inspiration.
The lessons from these books, helped me to develop strategies to grow my business, build relationships, and I’ve also increased my productivity. I have been able to do this and stay aligned with my values.
Whether you’re an entrepreneur, a corporate professional, or someone looking to grow personally, these books will guide you toward a brighter future.
Actions for You!
· Has this blog inspired you to read one of these books?
· Start with one book, take notes, and implement what you learn. Let me know how you get on
· Success isn’t just about knowledge—it’s about action.
